Carriyo vs Shippo
Discover what's the best option between Carriyo and Shippo for your business.

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Comparing Shippo and Carriyo
You’re likely here because shipping’s starting to feel a bit too manual—or your current tool isn’t cutting it anymore. Carriyo and Shippo are both solid options, but which one actually fits your business needs?
Let’s break it down.
Carriyo and Shippo Overview
Before diving into the details, here’s a quick look at what Carriyo and Shippo are—and what kind of businesses they’re built to serve.
What is Carriyo?
Carriyo is a delivery automation platform built for eCommerce businesses that want more control over their post-purchase experience.
It streamlines carrier bookings, shipping labels, real-time tracking, and customer notifications—while offering branded tracking pages and returns portals.
With integrations across 100+ carriers and support for global operations.
What is Shippo?
Shippo is a multi-carrier shipping solution designed to help online sellers—especially small to mid-sized businesses—simplify label creation, access discounted rates, and integrate with popular platforms like Shopify, Amazon, and WooCommerce.
It supports 40+ carriers and offers flexible pricing, from a generous free plan to scalable paid tiers.
What's the Difference Between Carriyo and Shippo?
Now that you know the basics, let’s break down how these two platforms compare across the features that matter most.
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Carrier Integration | 40+ global carriers | 100+ global & regional carriers ✅ |
Branded Tracking Pages | Available on Pro plan | Fully customizable, built-in ✅ |
Delivery Notifications | Email only (Pro+) | Email, SMS, WhatsApp ✅ |
Returns Management | Return label support only ❌ | Full branded returns portal ✅ |
Free Plan | Yes (up to 30 labels) | 30-day free trial ✅ |
Starter Pricing | $19/month (Pro) | $25/month |
Shipping Rates API | REST API with rate shopping | Advanced API with routing & streaming ✅ |
Ease of Use | Simple UI, fast onboarding | Simple UI with more control |
Customer Support | Priority support on higher plans | Guided onboarding, operational support ✅ |
Post-Purchase Automation | Basic tracking and emails ❌ | Full post-purchase CX stack ✅ |
Market Focus | SMBs and mid-market | Mid-size to enterprise ✅ |
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Carrier Integration | 40+ global carriers | 100+ global & regional carriers ✅ |
Branded Tracking Pages | Available on Pro plan | Fully customizable, built-in ✅ |
Delivery Notifications | Email only (Pro+) | Email, SMS, WhatsApp ✅ |
Returns Management | Return label support only ❌ | Full branded returns portal ✅ |
Free Plan | Yes (up to 30 labels) | 30-day free trial ✅ |
Starter Pricing | $19/month (Pro) | $25/month |
Shipping Rates API | REST API with rate shopping | Advanced API with routing & streaming ✅ |
Ease of Use | Simple UI, fast onboarding | Simple UI with more control |
Customer Support | Priority support on higher plans | Guided onboarding, operational support ✅ |
Post-Purchase Automation | Basic tracking and emails ❌ | Full post-purchase CX stack ✅ |
Market Focus | SMBs and mid-market | Mid-size to enterprise ✅ |
Which Shipping Platform is Right for Your Business?
When choosing the right shipping platform, it’s important to compare the key features, pricing, and support options. In this article, we’ll compare Carriyo and Shippo, two popular solutions for managing shipping needs. Whether you're a small business or a growing enterprise, this comparison will help you choose the best fit for your business.
Carrier Integration
Shippo connects with over 40 global carriers, including USPS, FedEx, UPS, and DHL Express. It’s a solid choice for U.S.-based and international merchants who need basic multi-carrier shipping capabilities out of the box, especially with native integrations to popular platforms like Shopify and WooCommerce.
However, Carriyo takes carrier integrations further by supporting over 100 shipping services across 27+ countries—making it more adaptable for global fulfillment and complex logistics setups. It’s especially useful for brands managing multiple carrier accounts, regional partnerships, or operating across multiple markets.

Post‑Purchase Experience (Branded Tracking + Notifications)
Shippo offers branded tracking pages and customer notifications via email starting from its Pro plan. These features are a welcome upgrade for small businesses looking to create a more polished post-purchase experience without needing custom code or third-party apps.
Carriyo, on the other hand, was built around branded post-purchase engagement. It includes customizable tracking pages, real-time delivery notifications via email, SMS, and WhatsApp, and proactive delay alerts—all designed to reduce support tickets and increase customer satisfaction. If post-purchase experience is a priority, Carriyo leads with depth and flexibility.

Returns Management
Shippo simplifies returns by letting users generate return labels directly from its dashboard or API—helpful for straightforward returns processes or smaller operations that don’t require customer-facing interfaces.
But for brands wanting a more seamless and branded return journey, Carriyo offers a dedicated returns portal with automation for approvals, pickups, and notifications. It’s a more robust, scalable solution that supports both operational efficiency and a smooth customer experience.
Pricing & Free Trial
Shippo is known for its accessibility—offering a free plan for up to 30 shipments per month and low-cost Pro plans starting at $19/month. It’s a cost-effective starting point for small or growing merchants who want to test out multi-carrier shipping before committing.
Carriyo offers a 30-day free trial via Shopify and starts at $25/month for up to 100 shipments. While slightly higher in entry price, the platform includes branded notifications, returns, and real-time tracking in one package—making it more comprehensive for brands looking to centralize post-purchase operations without layering on extra tools.
Shipping Rates API
Shippo provides a well-documented RESTful API that lets users retrieve shipping rates, print labels, track shipments, and manage returns—all while offering pre-negotiated discounts with major carriers. It’s a developer-friendly solution for startups and platforms looking to build custom shipping workflows.
Carriyo, however, is built for more advanced logistics teams. Beyond standard rate comparisons and label generation, its API supports rule-based automation, multi-carrier routing logic, and even real-time data streaming—offering deeper visibility and control for operations at scale.
Customer Support
Shippo is praised for its clean interface, straightforward setup, and accessible customer support—especially for SMBs using standard workflows. Pro users benefit from priority assistance, and the dashboard makes it easy to manage labels and orders without technical expertise.
Carriyo also offers strong ease-of-use, but with an added layer of operational intelligence. Its control-tower dashboard, real-time alerts, and in-depth reporting are better suited for teams managing larger volumes or more complex logistics setups. While it may require slightly more onboarding, the payoff is increased visibility and automation.
Market Focus
Shippo’s core strength lies in serving small to mid-sized online businesses and platforms that want simplified shipping, discounted carrier rates, and flexible APIs. Its entry-level plans and wide eCommerce integrations make it a great starting point for growing merchants.
Carriyo, meanwhile, is built with enterprise-level needs in mind. From regional carrier orchestration to branded post-purchase experiences and granular performance tracking, it’s positioned as a full-scale delivery management solution for brands looking to reduce manual effort, improve retention, and grow globally.

How to Choose Between Shippo and Carriyo?
Choosing between Shippo and Carriyo comes down to your current needs and future plans—here’s a quick breakdown to help you decide.
Choose Shippo If:
You’re just starting out with shipping
Shippo’s free plan and low entry cost make it a strong choice for small eCommerce businesses that are still figuring out their shipping operations. It’s easy to set up, beginner-friendly, and comes with built-in discounted rates.
You only need basic features
If your workflow only needs label printing, rate shopping, and some tracking—not full branding or automation—Shippo keeps things simple without overloading you with extras.
You’re a developer building a lightweight solution
Shippo’s API is clean, well-documented, and perfect for startups or developers who want to integrate shipping functions quickly with minimal configuration.
Choose Carriyo If:
You want to own the post-purchase experience
With branded tracking pages, multi-channel notifications (email, SMS, WhatsApp), and returns portals, Carriyo helps you turn delivery into a memorable part of the customer journey—not just a backend task.
You work with multiple carriers and regions
Carriyo supports 100+ carrier services across 27+ countries, making it ideal for businesses that manage complex, multi-carrier shipping strategies or serve customers in multiple markets.
You’re scaling and need more automation
Carriyo automates carrier assignment, label generation, and tracking rules—freeing up your team to focus on growth while reducing manual tasks and errors.
You need real-time delivery visibility
Our control-tower dashboard, performance alerts, and analytics help you monitor delivery issues as they happen—so you can act before the customer even notices.
You care about long-term efficiency
From return handling to shipment insights and proactive notifications, Carriyo isn’t just about shipping—it’s about streamlining the full delivery lifecycle to help you scale with confidence.
FAQs
Does Carriyo or Shippo offer pre-negotiated shipping rates?
Shippo offers discounted rates with carriers like USPS and UPS. Carriyo requires your own carrier contracts, giving you more control if you already have negotiated terms.
Which platform offers better international shipping support?
Shippo handles international shipping but is U.S.-focused. Carriyo supports 100+ carriers in 27+ countries, making it more suited for global logistics.
Can I use either platform without coding skills?
Yes—both have user-friendly dashboards. Shippo is great for quick setup, while Carriyo offers more automation and control for operational teams.
Carrier Integration
Shippo connects with over 40 global carriers, including USPS, FedEx, UPS, and DHL Express. It’s a solid choice for U.S.-based and international merchants who need basic multi-carrier shipping capabilities out of the box, especially with native integrations to popular platforms like Shopify and WooCommerce.
However, Carriyo takes carrier integrations further by supporting over 100 shipping services across 27+ countries—making it more adaptable for global fulfillment and complex logistics setups. It’s especially useful for brands managing multiple carrier accounts, regional partnerships, or operating across multiple markets.

Post‑Purchase Experience (Branded Tracking + Notifications)
Shippo offers branded tracking pages and customer notifications via email starting from its Pro plan. These features are a welcome upgrade for small businesses looking to create a more polished post-purchase experience without needing custom code or third-party apps.
Carriyo, on the other hand, was built around branded post-purchase engagement. It includes customizable tracking pages, real-time delivery notifications via email, SMS, and WhatsApp, and proactive delay alerts—all designed to reduce support tickets and increase customer satisfaction. If post-purchase experience is a priority, Carriyo leads with depth and flexibility.

Returns Management
Shippo simplifies returns by letting users generate return labels directly from its dashboard or API—helpful for straightforward returns processes or smaller operations that don’t require customer-facing interfaces.
But for brands wanting a more seamless and branded return journey, Carriyo offers a dedicated returns portal with automation for approvals, pickups, and notifications. It’s a more robust, scalable solution that supports both operational efficiency and a smooth customer experience.
Pricing & Free Trial
Shippo is known for its accessibility—offering a free plan for up to 30 shipments per month and low-cost Pro plans starting at $19/month. It’s a cost-effective starting point for small or growing merchants who want to test out multi-carrier shipping before committing.
Carriyo offers a 30-day free trial via Shopify and starts at $25/month for up to 100 shipments. While slightly higher in entry price, the platform includes branded notifications, returns, and real-time tracking in one package—making it more comprehensive for brands looking to centralize post-purchase operations without layering on extra tools.
Shipping Rates API
Shippo provides a well-documented RESTful API that lets users retrieve shipping rates, print labels, track shipments, and manage returns—all while offering pre-negotiated discounts with major carriers. It’s a developer-friendly solution for startups and platforms looking to build custom shipping workflows.
Carriyo, however, is built for more advanced logistics teams. Beyond standard rate comparisons and label generation, its API supports rule-based automation, multi-carrier routing logic, and even real-time data streaming—offering deeper visibility and control for operations at scale.
Customer Support
Shippo is praised for its clean interface, straightforward setup, and accessible customer support—especially for SMBs using standard workflows. Pro users benefit from priority assistance, and the dashboard makes it easy to manage labels and orders without technical expertise.
Carriyo also offers strong ease-of-use, but with an added layer of operational intelligence. Its control-tower dashboard, real-time alerts, and in-depth reporting are better suited for teams managing larger volumes or more complex logistics setups. While it may require slightly more onboarding, the payoff is increased visibility and automation.
Market Focus
Shippo’s core strength lies in serving small to mid-sized online businesses and platforms that want simplified shipping, discounted carrier rates, and flexible APIs. Its entry-level plans and wide eCommerce integrations make it a great starting point for growing merchants.
Carriyo, meanwhile, is built with enterprise-level needs in mind. From regional carrier orchestration to branded post-purchase experiences and granular performance tracking, it’s positioned as a full-scale delivery management solution for brands looking to reduce manual effort, improve retention, and grow globally.

How to Choose Between Shippo and Carriyo?
Choosing between Shippo and Carriyo comes down to your current needs and future plans—here’s a quick breakdown to help you decide.
Choose Shippo If:
You’re just starting out with shipping
Shippo’s free plan and low entry cost make it a strong choice for small eCommerce businesses that are still figuring out their shipping operations. It’s easy to set up, beginner-friendly, and comes with built-in discounted rates.
You only need basic features
If your workflow only needs label printing, rate shopping, and some tracking—not full branding or automation—Shippo keeps things simple without overloading you with extras.
You’re a developer building a lightweight solution
Shippo’s API is clean, well-documented, and perfect for startups or developers who want to integrate shipping functions quickly with minimal configuration.
Choose Carriyo If:
You want to own the post-purchase experience
With branded tracking pages, multi-channel notifications (email, SMS, WhatsApp), and returns portals, Carriyo helps you turn delivery into a memorable part of the customer journey—not just a backend task.
You work with multiple carriers and regions
Carriyo supports 100+ carrier services across 27+ countries, making it ideal for businesses that manage complex, multi-carrier shipping strategies or serve customers in multiple markets.
You’re scaling and need more automation
Carriyo automates carrier assignment, label generation, and tracking rules—freeing up your team to focus on growth while reducing manual tasks and errors.
You need real-time delivery visibility
Our control-tower dashboard, performance alerts, and analytics help you monitor delivery issues as they happen—so you can act before the customer even notices.
You care about long-term efficiency
From return handling to shipment insights and proactive notifications, Carriyo isn’t just about shipping—it’s about streamlining the full delivery lifecycle to help you scale with confidence.
FAQs
Does Carriyo or Shippo offer pre-negotiated shipping rates?
Shippo offers discounted rates with carriers like USPS and UPS. Carriyo requires your own carrier contracts, giving you more control if you already have negotiated terms.
Which platform offers better international shipping support?
Shippo handles international shipping but is U.S.-focused. Carriyo supports 100+ carriers in 27+ countries, making it more suited for global logistics.
Can I use either platform without coding skills?
Yes—both have user-friendly dashboards. Shippo is great for quick setup, while Carriyo offers more automation and control for operational teams.
Conclusion
If you’re still exploring what kind of solution fits your business, we’d be happy to help. You can learn more about how we approach shipping automation, carrier management, and creating a standout customer experience from end to end.
We’ve also designed flexible solutions for a range of businesses—whether you're in e-commerce, retail, 3PL, or scaling as an enterprise or small business. You’ll find plenty of helpful insights over on our blog—or if you’re ready to talk, feel free to reach out to us directly. We’re here to support whatever comes next.
For a full overview of everything we offer, you can always start at our homepage.
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